{"id":42324,"date":"2025-01-24T06:55:37","date_gmt":"2025-01-24T05:55:37","guid":{"rendered":"http:\/\/batimedianews.com\/live\/?p=42324"},"modified":"2025-01-24T06:55:39","modified_gmt":"2025-01-24T05:55:39","slug":"vers-de-nouveaux-betons-responsables-le-groupe-capremib-adopte-une-nouvelle-identite-visuelle-pour-ses-deux-marques","status":"publish","type":"post","link":"https:\/\/batimedianews.com\/live\/index.php\/2025\/01\/24\/vers-de-nouveaux-betons-responsables-le-groupe-capremib-adopte-une-nouvelle-identite-visuelle-pour-ses-deux-marques\/","title":{"rendered":"\u00ab Vers de nouveaux b\u00e9tons responsables \u00bb : Le Groupe CAPREMIB adopte une nouvelle identit\u00e9 visuelle pour ses deux marques"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"3444\" height=\"1035\" src=\"http:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140.png\" alt=\"\" class=\"wp-image-42327\" srcset=\"https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140.png 3444w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140-768x230.png 768w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140-432x130.png 432w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140-396x119.png 396w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140-1120x337.png 1120w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-140-660x198.png 660w\" sizes=\"(max-width: 600px) 91vw, (max-width: 900px) 600px, (max-width: 1060px) 50vw, (max-width: 1200px) 520px, (max-width: 1400px) 43vw, 600px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"3064\" height=\"1035\" src=\"http:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141.png\" alt=\"\" class=\"wp-image-42328\" srcset=\"https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141.png 3064w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141-768x259.png 768w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141-432x146.png 432w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141-396x134.png 396w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141-1120x378.png 1120w, https:\/\/batimedianews.com\/live\/wp-content\/uploads\/2025\/01\/image-141-660x223.png 660w\" sizes=\"(max-width: 600px) 91vw, (max-width: 900px) 600px, (max-width: 1060px) 50vw, (max-width: 1200px) 520px, (max-width: 1400px) 43vw, 600px\" \/><\/figure>\n\n\n\n<p><strong>Sp\u00e9cialiste de la pr\u00e9fabrication b\u00e9ton sur-mesure, le groupe CAPREMIB op\u00e8re en 2025 un changement des logos de ses marques CAPREMIB et CIBETEC pour affirmer son engagement \u00e0 d\u00e9velopper des b\u00e9tons bas et tr\u00e8s bas carbone, de fa\u00e7on la plus responsable possible.<\/strong><\/p>\n\n\n\n<p>Si les nouveaux logos conservent les couleurs et le pictogramme \u00e0 \u00ab embo\u00eetement \u00bb historiques, ils se d\u00e9clinent d\u00e9sormais de fa\u00e7on plus \u00e9pur\u00e9e pour plus de frugalit\u00e9 et affichent une nouvelle typographie. R\u00e9solument plus modernes avec le sigle en double L r\u00e9alis\u00e9 en trois dimensions, ils seront d\u00e9clin\u00e9s sur tous les supports des deux marques et int\u00e8grent \u00e9galement une baseline \u00ab Vers de nouveaux b\u00e9tons responsables \u00bb. Celle-ci refl\u00e8te la politique \u00e9coresponsable de l\u2019industriel, initi\u00e9e depuis 2018, pour r\u00e9duire son empreinte environnementale. Le logo groupe CAPREMIB, quant \u00e0 lui, dispara\u00eet.<\/p>\n\n\n\n<p><em>\u00ab Illustrant la vision que nous avons d\u00e9sormais de notre m\u00e9tier, cette nouvelle charte graphique t\u00e9moigne \u00e9galement de notre volont\u00e9 d\u2019int\u00e9grer de plus en plus de mat\u00e9riaux biosourc\u00e9s dans nos produits, \u00e0 l\u2019instar des dalles BB (Bois-B\u00e9ton) et des ombri\u00e8res photovolta\u00efques lanc\u00e9es en 2023 \u00bb <\/em>explique Cl\u00e9ment Blanc, Directeur G\u00e9n\u00e9ral.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sp\u00e9cialiste de la pr\u00e9fabrication b\u00e9ton sur-mesure, le groupe CAPREMIB op\u00e8re en 2025 un changement des logos de ses marques CAPREMIB et CIBETEC pour affirmer son engagement \u00e0 d\u00e9velopper des b\u00e9tons bas et tr\u00e8s bas carbone, de fa\u00e7on la plus responsable possible. Si les nouveaux logos conservent les couleurs et le pictogramme \u00e0 \u00ab embo\u00eetement \u00bb [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":42329,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,21,2092],"tags":[],"_links":{"self":[{"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/posts\/42324"}],"collection":[{"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/users\/41"}],"replies":[{"embeddable":true,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/comments?post=42324"}],"version-history":[{"count":2,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/posts\/42324\/revisions"}],"predecessor-version":[{"id":42341,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/posts\/42324\/revisions\/42341"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/media\/42329"}],"wp:attachment":[{"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/media?parent=42324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/categories?post=42324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/batimedianews.com\/live\/index.php\/wp-json\/wp\/v2\/tags?post=42324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}